The Coastal Alabama Farmers & Fishermen’s Market in Foley has become far more than a place to purchase local goods—it’s grown into a community all its own.
Known as CAFFM to its regulars, the market has been open for 10 years and has gained recognition well beyond county lines. It was voted one of USA Today’s 10 Best Farmers Markets nationwide in 2021 and 2022, and was named first runner-up in the Newsweek Readers’ Choice Awards, beating out major markets in cities like Seattle and Dallas.
While awards shine a spotlight, it’s the people who keep CAFFM thriving. Vendors offer everything from seasonal produce and fresh-caught seafood to baked goods and artisan-made treasures. Though their products differ, they share a genuine welcoming spirit.
Market shoppers have made CAFFM a weekly destination, returning to vendors who have quickly become friends. It’s common to hear folks asking after family as they complete their purchases.
“We want everyone to know they are welcome here,” says Market Manager Alescia Forland. “Yes, we sell local food to our neighbors, but for us it’s more about bringing everyone together and strengthening our community ties.”
Shoppers also know their purchases meet the highest standards. CAFFM is an Alabama Agriculture & Industries Farmers Market Authority Certified Farmers Market, meaning it follows strict rules, including capping non-food vendors at 30 percent and requiring food vendors to meet specific guidelines.
CAFFM welcomes newcomers to join the community. Located at 781 Farmers Market Lane in Foley, they are open 9 a.m. to 2 p.m. every Saturday year-round.



